Effective digital marketing campaigns are monitored using a variety of tools, includingUrchin Tracking Module (UTM) codes, which are snippets of code attached to the end of a URL. UTM codes are used to identify specific sources of traffic on a website. UTM codes include a traffic source, a medium, and a campaign name. They may also contain keyword terms and content identifiers.
UTM tracking codes are essential tools in data analytics tools. The UTM codes help you identify the best-performing content based on your marketing goals.
Creating a UTM link:
This is an example of a UTM link. Let's break down the information.
Whitespace is represented by %20. If your campaign subject needs whitespace, you should use this instead.
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